Innovation. After my preliminary reviews, I wanted to provide live feedback on the presenters during the innovation Summit at PhoCusWright 2009.

Here are the first round of presenters:

Time Presenting My Overview Product Name
Twitter Tag
Presenter and Company name
 My rating out of 10 after presentation
9:15 am – 9:27 am

(12 min)

 Vinepulse looks pretty slick. I am happy I was able to see it in person. Looks very glossy, I hope it has the power to make itself valuable to the hospitality industry. Social media tracking is definitely an area of growth. 1.1 10Best SolutionsProduct Name: VinePulse

#pc10best

Brice J. Bay, President and CEO, 10Best Solutions

 6 (same)
9:27 am – 9:39 am(12 min) Seems to pack a punch. This is a very intuitive search engine that keeps it simple. They are generating revenue through integrated search ads. They also provide branded versions of content. 1.2 Goby#pcgobyMark Watkins, Co-Founder and CEO, Goby 8 (+1)
9:39 am – 9:51 am(12 min) The interface seems pretty easy to use. It works with your Outlook calendar and saves all of your travel preferences for travel, your reward cards etc. Actually makes more sense when I see it in person, if you use Outlook to manage your calendar, you may as well sync it with your travel bookings. 1.3 TripwareProduct Name: Tripware OutBook#pctripware

Clark C. Rines, President and CEO, Tripware

 8 (+2)
9:51 am – 10:03 am(12 min) I thought they were focused on an online booking technology, however it seems that they are focused on finding the relevant social media conversations that are relevant to a travel business. Seems like a streamlined twitter spam tool imho. Great idea for monetizing social media, however, I am not sure how well this would be received. If someone was listening in on a conversation at a party, and then interrupted me to try to sell me something, I would not be receptive, is this different? 1.4 GuestCentric Systems#pcguestcentric Pedro Colaco, President and CEO, GuestCentric Systems 5 (-1)
10:03 am – 10:15 am(12 min) [x+1] targeted marketing based on an end consumer’s traffic history. They generate customized landing content based on history to lower the CPA. Looks neat, but the presentation was cut short. 1.5 [x+1]Product Name: Site+1#pcxplus1

Jason Shulman, Chief Revenue Officer, [x+1]

 8 (+1)
(10:15 am – 10:27 am(12 min) They are currently partnered with many major travel brands. Now they are focused on mobile apps with Nokia. This new mobile app is diet on data, helping travelers not spend an arm and leg to find the closest car rental location, as well as the best deal. They state that their main usage point is for those that do not book before hand, and wait till they get to the destination to arrange transit. Not sure if the demand is there. Airports all have car rental desks that are fairly easy to use. 1.6 CarTrawlerProduct Name: CarTrawler Ovi Mobile#pccartrawler

Bobby Healy, CTO, CarTrawler

 5 (-2)
10:27 am – 10:39 am(12 min) Combine structured and unstructured information that gives users a rounded view of the data that they are looking for. This is potentially a powerful solution. The system saves your preferences and learns your preferences. 1.7 ExaleadProduct Name: CloudView “Smart” Search#pcexalead

Paul Doscher, U.S. CEO, Exalead

 7 (same)
10:39 am – 10:51 am(12 min) iPerceptions provide data understanding where Google analytics provide a data dump. Combines attitudinal data and behavioral data to monitor the important aspects of the travel data. Can compare purpose of visit to task completion, seems useful! You can then find text reviews of the reasons why people didn’t book for example. Combines google analytics with surveys. 1.8 iPerceptionsProduct Name: webValidator Continuous Listening Solution (premium) and 4Q (free)#pciperceptions

Claude Guay, President and CEO, iPerceptions

 8 (+2)
10:51 am – 11:03 am(12 min) Aside from print on demand luggage tags, Vanguard is introducing an RFID, with tag lcd thinfilm displays. Pretty interesting technology. He proposes a luggage tag that would notify you when your bags arrive. This would eliminate the issue of “why your bags are?”. 1.9 Vanguard ID SystemsProduct Name: Luggagetag.com#pcluggagetag

Richard O. Warther, President and CEO, Vanguard ID Systems Inc.

 7 (+2)
11:03 am – 11:15 am(12 min) Creates 9 folders in a Firefox plugin format. Consolidates all of your bookmarks and generates recommended reservation options for you. Makes it easy to pull travel info from any site on the net. GoNomad stated that it needs to be able to move, so that it will not block access to certain sections of a website. Still a cool idea! 1.10 gliider#pcgliider

Jordan Stolper, Co-Founder and CEO, gliider

 8 (same)
11:15 am – 11:27 am(12 min) cheaplimorates.com have a widget and full API that offers live limo rates to their affiliates as well as different partnership options for Limo providers. Pretty innovative for this niche. 1.11 CheapLimoRates.com#pccheaplimorates

Alan Kushmakov, Founder and CEO, CheapLimoRates.com

 7 (+1)

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