Blog Focus

Tracking the ways consumers and businesses interact with Internet based travel technology. This blog is focused on marketing innovations, interviews and new wave (2.0+) solutions within the Tourism and Travel Industry.

Recent Posts

Quick Facts About OpenSocial

“Making the Web Social” Sounds like a pretty lofty plan, but that was the goal of the founding members of OpenSocial said Jeff Huber, senior vice president of engineering, Google. This is a technology that I feel is beginning to alter the way that... Read more »

The End Of Ad Based Revenue?

A recent study by Click Forensics has revealed a frightening trend for sites that generate revenue through advertising: fraud is on the rise! “The overall industry average click fraud rate grew to 17.1 percent for the fourth quarter of 2008. That’s... Read more »

Social Media For SME Tourism Businesses

Well aside from my less than sexy title, this is a great find! Hubspot has just posted their webinar that shows companies how to combine SEO, Blogs, and social media (which I would argue includes blogs) to gain marketing results. Check it out the webinar: http://www.hubspot.com/archive/sbsm-webinar/ Rate... Read more »

What the Tweet is going on?

Twitter, the next wave of social media microblogging is sweeping the net. This post tracks the history of the application, its current uses, and what the future may hold for this little app. If you are not familiar with Twitter, think of it as a mix of a mini... Read more »

PhoCusWright 2008 in Photos

I have found several photos from the PhoCusWright 2008 conference, and I thought I would share them with everyone: Stephen At the Innovation Summit The Innovators at PhoCusWright Claude Benard, France's travel blogger Joe Buhler and the bloggers row Steve Joyce,... Read more »

The Perfect Mini-Storm - Tours and Activities

The PhoCusWright perfect mini storm session was facinating, and featured a great panel of industry titans. Doug Quinby hosted Tina Fitch (EZRez), Rod Cuthbert (Viator Inc), Kenneth Purcell (Iseatz.com), and Ranjan Singh (Isango!). Here is a summary of the session... Read more »